EXCITING UPDATE: Oklahoma Sooners football Superstar Michael Hawkins jr. has signed a groundbreaking $38 million endorsement deal with Powerade,In a remarkable display of generosity, he has donated $18 million to the program and $4.8 million to an orphanage, solidifying his legacy both on and off the field, Securing a…..

EXCITING UPDATE: Oklahoma Sooners football Superstar Michael Hawkins jr. has signed a groundbreaking $38 million endorsement deal with Powerade,In a remarkable display of generosity, he has donated $18 million to the program and $4.8 million to an orphanage, solidifying his legacy both on and off the field, Securing a…..
In a groundbreaking moment for college athletics and philanthropy, Oklahoma Sooners football superstar Michael Hawkins Jr. has officially signed a $38 million endorsement deal with Powerade marking one of the most lucrative NIL deals in college football history. But what has truly captured hearts across the nation is what he did next.
In a remarkable show of character and leadership, Hawkins Jr. has **donated $18 million** from his deal to support the Oklahoma football program’s athlete wellness, academic advancement, and training infrastructure.** In addition, he generously gave **$4.8 million to a local orphanage**, solidifying his status not just as a rising athletic icon, but as a compassionate leader committed to uplifting others.
Known for his playmaking ability, poise under pressure, and team-first mentality, Hawkins Jr. has already become a fan favorite in Norman. But this series of bold financial decisions has elevated him to a whole new level.
It’s bigger than football,” Hawkins Jr. said in a statement. “This is about giving back to the community that believed in me and building something that lasts long after the lights go out.”
His $18 million donation will help launch The Hawkins Legacy Initiative**, a wide-ranging effort to enhance student-athlete support at Oklahoma, including new tutoring centers, nutrition programs, and advanced rehab and recovery spaces.
The Powerade deal is a strategic alignment that positions Hawkins as a national face of athletic endurance, performance, and resilience. Powerade executives praised the quarterback’s maturity, charisma, and inspirational story, stating that “Michael is the embodiment of next-generation leadership in sports.
Powerade will roll out an ad campaign titled **“Fuel the Legacy”**, which will feature Hawkins across national media, digital platforms, and NIL-focused community events.
Coaches, teammates, and fans have already reacted with awe and admiration. Oklahoma head coach Brent Venables called Hawkins “a once-in-a-generation player, not just for what he does on Saturdays, but for how he leads Monday through Sunday.”
Michael Hawkins Jr.’s $38 million deal with Powerade is historic—but it’s his decision to give back that defines him. With millions invested in his program and his community, Hawkins is writing a legacy of **excellence, heart, and purpose** that transcends the game.